// reports
Every metric that matters, in one place.
The Report agent pulls impressions, downloads, trials, paying users, revenue, ad spend and retention into one view, and every Monday writes the plan for the week: what moved, why, and what ships next.

Not a dashboard to stare at
Dashboards show numbers. The Monday report says what to do: move Flaggenquiz into the German title, raise the Apple Search Ads cap in the US to $60 a day, post hook 7 again with the family angle. Each item links to the data that produced it and to the agent that will do the work.
Retention where it belongs
Paid only makes sense if users stay. The report shows day 1, 7 and 30 retention per cohort next to cost per trial and payback, so a cheap install that leaves on day three is visible for what it is.
Start with one link.
Paste your App Store or Play Store page. AppTug reads it and gets to work.
First analysis is free. No account, no card.