// glossary

Metadata

The text and assets that describe an app in the stores: title, subtitle, descriptions, keywords, icon, screenshots.

Metadata is what ASO changes. The indexed parts decide where you appear, the visual parts decide whether people install. Metadata changes on the App Store go live with a new version or through the promotional text and custom product pages without a release.

Start with one link.

Paste your App Store or Play Store page. AppTug reads it and gets to work.

First analysis is free. No account, no card.